FDE ACADEMY · MODULE 05 · LESSON 03
Commercial scoping: days, ranges, and refusals
Quote in engineer-days with a stated basis, in ranges with what they exclude, and never quote a price you have not read. What the Sprint charges and what it deliberately does not include.
- Effort
- About two hours to produce a defensible quote for a deployment you understand.
- Skills
- change-management · compliance-governance
Free and self-paced. No certification is offered.
Before you startYou have a scope statement from module 01 lesson 04 and a recipe you would deploy.
01Days, not features
Estimate in engineer-days against a recipe whose steps somebody has actually run, and give a range rather than a number. The recipes here carry a day band each, and the band exists because the same deployment takes eight days in an organisation with an engineering team and twenty in one without.
State the basis with the number: which recipe, which slice, what the difficulty rating rests on, and what you assumed about the customer’s own capability. An estimate whose basis is written down can be argued with, which is the point.
02Ranges, and what they exclude
Cost has three parts that behave differently: one-off implementation, recurring infrastructure or licences, and the ongoing human effort — review, correction, retraining people — which is routinely the largest and routinely omitted.
The cost tables on this site name their exclusions explicitly: electricity, cooling, rack space, offsite backup, hardware support, internal staff time and ongoing review. Adopt the same habit. Every exclusion you write down is a conversation you have already had.
- One-off: implementation days × day rate, plus hardware if it is being bought.
- Recurring: infrastructure, licences and support, per month, with the currency stated.
- Human: review effort per document or per case, which dominates extraction deployments.
- Excluded: everything you have not counted, listed by name.
03Refuse to quote what you have not read
If you have not read the vendor’s price, do not put a number in the document. This site prints an unestimated line with the reason rather than a zero, because a zero and an unknown look identical once they are in a total and only one of them is honest.
The same applies to currency: converting with a rate you did not source produces a precise-looking figure resting on nothing. State the currency you were quoted in, and convert only with a rate you can cite.
04Do this
PRACTICAL TASK
Produce a defensible quote with an exclusion list
Cost one real deployment using the recipe’s own difficulty, hardware and cost basis, and produce a quote whose every number can be traced to something you read.
What you need
- A scope statement and a chosen recipe
- The customer’s size, jurisdiction and existing capability
Steps
- 01
Read the recipe’s difficulty section and note every factor that contributed to the rating, then adjust for the customer’s own engineering capability.
- 02
Read the hardware section and take the profile that matches your sizing from module 02, including the assumptions the estimate prints.
- 03
Write the three cost parts separately, with a currency and a period on each, and mark any line you could not source as unestimated with the reason.
- 04
Compare your total with the fixed-price shape of the Sprint and be able to say what your engagement includes that three days does not.
- 05
Finish with the exclusion list. Aim for ten lines; the cost tables here name seven exclusions before you have added anything customer-specific.
You are done when
- Every number traces to a recipe section, a document you read, or a stated assumption.
- Nothing is quoted as zero that is actually unknown.
- A named exclusion list of at least ten lines accompanies the total.
05Where these facts live
This lesson does not restate anything that is already recorded with its evidence elsewhere on the site. These are the pages it leans on.
- 3-Day AI Deployment Sprint
A fixed-price engagement with its scope, its deliverables and its refusals written before its price.
- Stack index
Twelve recipes, each with a difficulty rating, hardware profiles and a cost model that names what it excludes.
- FDE, AI consultant, or software agency?
Three commercial shapes side by side, and what each is honestly able to promise.
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